Some of the relevant insights as shared by Mr. Stephen Groff, ADB VP at the ASEAN Financial Literacy Conference, held in Brunei Island, during late 2013.
Development stems from innovations and new technologies that significantly reduce costs and increase efficiency in offering financial services to the poor, the traditionally unbanked, and to micro, small, and medium-sized businesses. For small and medium-sized enterprises—which are truly the future backbone for ASEAN development and growth (and rebalancing toward domestic demand)—financial literacy can activate financial opportunities for investment. The development of mobile and branchless banking, improvements in credit information systems, risk analytics, and electronic data security have allowed these groups greater access to finance. Much of its success, however, pivots on the quest for financial literacy.
Innovation is in Asia’s blood—even paper money was invented in Asia. Innovation is at the forefront of the drive toward financial literacy. Services must be offered outside traditional channels to reach a wider customer base. And, in many cases, it is non-bank innovation that has led the way in bringing the message across to traditional financial vendors.
Over the past decade, from internet commerce to remittance transfers, financial institutions have played catch-up in accommodating ways of servicing the unbanked. Policy makers face the challenge of how to regulate and guide this evolution. As we know, those who want to subvert the system through greed are usually first-line innovators. So regulators must be savvy enough to stay one step ahead.
Here’s an example of two mobile phone financial services introduced in the Philippines—the bank-based so-called Smart Money, and the non-bank based G-Cash system. The two services received initial authorization to launch from the Central Bank even though there was little regulation in place. Instead, the Bangko Sentral chose to allow a carefully controlled pilot phase to test different business models, and used the results to innovate relevant and effective e-money regulations. These now address the risks arising from new mobile channels and allow a variety of models to flourish, while maintaining the safety and soundness of the system. It has not been all smooth sailing. The Central Bank maintains an open dialogue with industry and civil society to foster an environment conducive to innovation.
Part of that is creating the right risk protection instruments for those new to financial access. Unaffordable and inadequate insurance products, informal insurance schemes, and low appreciation of micro-insurance are some of those hurdles ASEAN countries face.
The Philippine Government, together with the ADB-administered Japan Fund for Poverty Reduction and German International Cooperation, for example, have been working to enhance financial literacy on micro-insurance, especially for the poor.
Inclusion has grown to become the development sound bite of this era. Its formal definition is having “universal access, at reasonable cost, to a wide range of financial services, provided by a diversity of sound and sustainable institutions.” The nine G20 Principles for Innovative Financial Inclusion together form a set of conditions conducive to drawing in those currently isolated from financial systems, while safeguarding financial stability and protecting consumers.
Estimates vary by country, but it appears some 70%–80% of adults in the region remain outside the formal financial system. Encouraging banks to service rural and far-flung regions, continuing efforts to promote and expand micro-finance, building outreach programs, working through local governments and community organizations are all ways to communicate the value-added of financial inclusion. And with available technology, it can be demonstrated on the spot.
But it must be promoted along with an equitable and transparent consumer protection infrastructure—a vital part of any broad financial inclusion framework. For governments, this means that promoting financial literacy is an integral part of inclusion. Best practice indicates that effective initiatives focus on providing practical, easy-to-understand and impartial advice so that consumers can make informed choices. From the regulatory side, “proportionate regulation” is becoming popular—whereby market development is encouraged by tailoring the regulatory burden to the risk characteristics of business, and creates incentives for future financial inclusion.
As innovation allows for more inclusion and better integration, clearly our experience in acknowledging financial literacy as a fundamental prerequisite for successful micro-finance or micro-insurance projects means our own approach is constantly evolving.
“Deliver comprehensive support through financial inclusion, literacy, and education”.
Consumer protection is essential if we are to build trust in the systems we help build. And that is why financial literacy is so important. Financial literacy and financial inclusion comes in stages, starting with initial contact, the introduction of mobile transfer and payment schemes, then savings and borrowing, followed by more complex aspects such as investing or insurance. The region’s poor need more than loans— there needs to be the financial literacy for people to choose wisely. As It revolves around trust—whether in the regulatory structure or the system itself. Innovation, inclusion, and integration flow through ASEAN’s arteries.
All three “I’s” are central to building financial literacy across the region, particularly for those still relying on informal finance.
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